This guide was created to meet the challenge of producing an informative product that Habitat Acquisition Trust’s audience would want to keep for an extended period of time. This was achieved by creating a valuable reference for gardening with native plants. Not only does is include beautiful inspiring photos of native plants, and lists the benefits of including them in the garden, it contains a comprehensive spreadsheet of common native plants. This spreadsheet lists plant names, descriptions, planting info, and uses graphic symbols to concisely note which are deer resistant, drought tolerant, edible, etc.
Bringing all this information into one document creates value and product longevity. This keeps HAT’s brand top-of-mind and increases awareness.